For Festivals & Events

Turn 3 days into
365 days of growth.

Reward attendance, content, reviews and referrals to keep your audience active long after the gates close.

Returning attendees are worth more — and cost less

+67%

More repeat visits from members

3×

Higher lifetime value per customer

5×

Cheaper than acquiring a new customer

The Problem

The Rent Economy Is
Draining Your Budget

Rising Ad Costs

Facebook and Google ads cost more every year, but reach fewer people. You're bidding against yourself.

Influencer Fatigue

Paying influencers $5K-$50K per post for content that feels fake. Audiences can tell—and they tune out.

Content Drought

Between events, your social goes silent. You're invisible for 362 days until the next lineup drops.

Built for Festivals & Events

Everything you need to
turn participation into loyalty.

Spend is one action. Loop rewards all of them — plus the tools shaped around how this industry attracts, engages and retains its audience.

Pre-Event Challenges

Build anticipation with lineup, sharing and referral challenges before gates open.

Attendance Rewards

Recognise fans for showing up and participating across the event.

Attendee UGC

Reward authentic photos and reels that market this edition and the next.

Post-Event Reviews

Prompt attendees to share feedback and social proof while the experience is fresh.

Group & Referral Incentives

Help fans bring their crew with trackable referral and group campaigns.

Ambassador Tiers

Recognise the attendees who consistently promote, refer and participate.

Sponsor Activation

Give sponsors useful participation moments instead of passive logo placement.

Vendor Rewards

Let food, beverage and merchandise partners contribute offers to the experience.

Audience CRM

Build a first-party audience with participation history across editions.

Surveys & Forms

Collect preferences, feedback and registrations before and after the event.

Year-Round Engagement

Keep the hub active between editions with rewards, drops and announcements.

Partner Network

Connect venues, sponsors and local businesses through shared rewards.

Verified spend

Receipt-scanning turns a redemption into a transaction you can actually measure.

The Loop Platform

Two Products: One Mission

Choose the right product for one business, or connect multiple businesses through one shared loyalty network.

For a single business

Loyalty & Rewards

Keep attendees engaged between editions with rewards for attendance, content and referrals.

Explore Single Business Loyalty

For groups & organisations

Coalition Loyalty

Connect sponsors, vendors, venues and nearby businesses in one shared event network.

Explore Coalition Loyalty

Choose one business, or connect an entire network.

Stop renting your audience from
Meta, Google and ticketing platforms.

Every ad dollar buys one ticket. Reward the attendee instead and they come back next year — and bring the friends you'd otherwise pay to reach.

Content that markets you

Reward attendees for the photos, reels and posts they already make. Every one reaches people ads never will.

Reviews on autopilot

Reward a review after every event and build the social proof that wins the next booking.

Referrals that compound

Both sides earn, so every happy fan becomes a recruiter instead of a one-off sale.

The Solution

Turn Your Attendees Into
Your Marketing Team

Loop incentivizes attendees to create and share authentic content about your festival—then rewards them with what they actually want.

5x

more sales than paid ads

Authentic UGC at Scale

A single attendee reel delivers $18–$30 in marketing value. Word-of-mouth drives 5x more ticket sales than paid ads.

4–6x

return on every reward

Slash Marketing Costs

10 fans posting weekly = $9K–$15K/year in marketing value for ~$2,500 in rewards. Replace agency fees and influencer spend entirely.

365

days of engagement, not just 3

Year-Round Engagement

Keep fans engaged between events with challenges, early-bird access, and loyalty rewards that build anticipation.

5x

higher conversion than paid ads

Viral Referral Engine

Incentivize attendees to bring friends. Every share is tracked, rewarded, and converts at 5x paid ads.

Traditional loyalty vs Loop

Loyalty that rewards more than just transactions

Most event loyalty stops when the gates close. We reward every kind of participation — so your audience stays engaged all the way to the next edition.

Traditional loyalty
Loop Fans
What it actually does

Rewards customers you already have

Turns customers into loyal advocates

Monthly active members

~40%

industry average

up to ~80%

around 2× the norm

Customers who actually participate

10–20%

ever take a first step

60-70% active from day one

Earns loyalty for

Spending only

Visits, reviews, referrals, content & spend

Customer-created content

None

Photos, reviews & reels, every week

First-party customer data

Minimal

Demographics, interests & origins

Referral-driven growth

Rare

Built in — customers bring customers

New customers beyond your door

Only who you have

Connect with partners & share members

Grow into a network

Standalone, locked in

Join or start one whenever you're ready

Setup

App, hardware, big spend

No app — live in minutes

The numbers

Returning fans compound.
One-off ticket buyers churn.

A returning attendee buys earlier, spends more on site and brings more friends each edition. Loop turns that into a system instead of luck.

With Loop Rewards
Without a loyalty program
Fan engagement index / month6 MO
02468M1M2M3M4M5M6

Coalition Loyalty

Multiply Your Reach With
Partner Businesses

Connect with sponsors, food vendors, nearby hotels, and local attractions. Your fans earn points across the entire ecosystem—and everyone grows together.

  • Sponsors activate through your reward catalog
  • Food vendors drive traffic with point multipliers
  • Hotels offer exclusive packages for loyal fans
  • Local attractions extend the festival experience

How It Works

1

Fans earn points by promoting your festival online

2

Points are redeemable at any partner business

3

Partners contribute to the reward pool

4

Everyone benefits from shared audiences

Perfect For

Built for Every Type of Event

Music FestivalsFood & Wine EventsCultural FestivalsSporting EventsConferences & ExposArt FairsCommunity EventsMulti-Day Experiences

Festival questions, answered

Your hub stays live. Fans keep earning for posts, reviews, referrals and partner visits, so you're not starting from zero at each on-sale.

No. A branded web hub and QR codes on site, on wristbands and in emails are enough.

Yes — early access, upgrades, artist meet-and-greets, merch and partner rewards all work as redemption options.

Yes. Loop runs alongside your ticketing — it owns the loyalty hub, fan wallet, rewards and CRM.

Turn three days into
a year-round engine.

Reward the attendance, content, reviews and referrals that already sell your tickets.